The surfacing of sex tapes has become so common that some are “leaked” as a marketing tool to advance or establish a media career. A celebrity can fight the release in court to maintain deniability while still enjoying the career benefits. Alternatively, a celebrity may take the route of openly releasing the tape and benefitting directly from royalties as well as indirectly from the publicity. The public acceptance of celebrities with sex tapes is speculated by Joe Levy, executive editor of , to be due to the easy availability of pornography, as well as couples more commonly making their own tapes due to the prevalence of video cameras.
Paris Hilton gave a speech on Capitol Hill in support of the DEFIANCE Act, calling her leaked sex tape "abuse." 3
